Why Your Sales People Aren't Converting Proposals to New Business

November 4, 2013

why-your-sales-people-arent-converting-to-new-businessSales proposals are a key milestone in the sales cycle and represent a turning point for new business success. Effective sales proposals are short, to the point, and sent as quickly as possible following the request or acceptance of a written summary for the proposed deal. Yet even though proposals should be kept as short as possible while addressing key concerns, there are many areas where sales people could be making mistakes that prevent sales proposals from converting into new business. The following four areas, where sales proposal issues are commonly introduced, can be easily corrected once the problem is identified.

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