Are You Missing the “Network” Opportunity?

June 6, 2014

I recently read a great article from Reid Hoffman, the founder of LinkedIn. The main theme was asking if you were “Network Literate”. As a Marketing Leader, you may think you are a master of the domain. But are you really? Be brutally honest with yourself. Are you just reading the latest trends and handing tactics to the team to execute? Is your team and organization taking advantage of the “network” opportunity? In other words, are you embracing networks to drive leads and opportunities?

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